Friday, October 30, 2009

Does Your Company Have a Blog?

As we mentioned in our webinar earlier this week, blogs are now an important marketing strategy. Blogs are inexpensive, they help companies to connect with other leaders in their industry and current and prospective clients, make them a trusted leader, build your company's brand, and help with search engine optimization.

Yet, many companies, especially small businesses, do not have blogs, and they do not know of their Return on Investment. They are missing out on tremendous opportunity. In fact, a recent study concretely shows how blogs can improve a business' operations. In the study, businesses that had blogs experienced:
  • 55% more visitors to their website
  • 97% more links to their website
  • 434% more indexed pages

Continue reading our blog and newsletter for more tips on how your company can build or improve its blog.

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1 comment:

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